Social Media Marketing
Advertising needs to be strategic, advertisers should look for how their customers spend their time reading, watching and making use of that time to promote their businesses.
Instagram head Adam Mosseri is of the view that social media marketing is undergoing a paradigm shift. He pitches for creative, innovative, and entertaining videos to stand out in the digital space.
Reaching millennials and Gen-Z
The Intellectuals closely watch the scenario and leave no stone unturned to help firms trying to appear first on the search engine results page. The buzz is around Tiktok that is moving up in the ranks along with Instagram where marketers can use tools like ads and business profiles to reach millennials and Gen-Z. Are you moving with the trends?
Yet, you need to continue depending on Pinterest, Facebook to get clicks from your target audience. Yeah, we suggest firms disseminate your success stories in Stories, Reels, Tiktok, and YouTube to engage your target audience.
Firms that are tightening their purse strings need to understand that paid ads are still a necessity. You also need to adopt technologies like AR, VR for a more engaging experience. The Intellectuals do all primary research on what suits well for businesses; for example, SMBs, micro firms keep in mind their budget constraints.
Leveraging influencers
We also keep tabs on the utility of influencer marketing as today’s influencers have extensive credibility to promote brands and we suggest multiple micro-influencers to reach your target audience. Yeah, the key take is the importance of social network connectivity, making the audience aware of the products, services. We must bring them to the consideration stage through the right channels so that they add them to cart.
Let us discuss this further. We have big ideas for your grandstanding in the markets. Visit us online or offline to give the appropriate solutions.